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Wondering how to run a successful membership site? You’ve come to the right class. Uh—place. Want the flexibility to work from your laptop and earn some income at the same time? A membership site is one of the best ways to form an online business. If you’re already in business, you’re probably saying, “Yet another site I have to manage?” Or if you’re just starting out, you may be blankly staring at your screen asking, “What is a membership site, anyway?” Let’s put your anxiety to rest. We’ve got Membership Sites 101 right here.

DEFINITION

A membership site is a gated part of your online business where only members who subscribe can access the content you’ve placed behind the gates. A “gate” is simply a barrier you build into your website using a plugin, like the one we offer here at Ak-Startup.blog. Once you’ve got that barrier in place, members can log in and access exclusive content, special offers, and even be part of a community of other members. They can also interact directly with you. Your membership site can be paid or free or a mix of both.

When we talk about “content,” we mean digital products like ebooks, webinars, online courses, and podcasts rather than physical goods that require shipping. That’s not to say that if your business offers physical goods you can’t expand to the digital products side. For example, if you’re a photographer and you own your own studio and camera store, you could offer digital products like webinars on how to shoot at night or sell your photos in ebooks. There’s your content!

Pretty simple, right? We think it is, and we can help you build it. We’ll show you how it’s all going to work.

EXAMPLES

Let’s take a look at some successful membership sites so you can see firsthand what they’re all about.

  • Authority by Copyblogger is a community where members receive training on content marketing. This incredibly successful membership site is currently closed to new members—it’s that popular! However, Copyblogger does offer a lot of free content, and you can get on a waiting list to join the community.
  • E-Course Launch Formula. Karen Hocking teaches others how to create successful e-courses. Not only is this a prosperous membership site, but it’s also a great resource if you want to create your own e-courses.
  • eDiets focuses on making healthy lifestyle changes and includes meal plans, fitness plans, nutritious recipes, and community support for weight loss and healthy eating. They’ve built their site and optimized it so it appears at the top of search engines—so, besides offering tremendous value to their customers, they’re savvy marketers.

Your Online Business Fundamentals

Software development is a multi-billion dollar industry, so it is not surprising that new tools are often released to meet the growing demand.

When it comes to online businesses, there is no exception.

Marketing tools are essential for any company, including traditional businesses looking to go online, existing digital companies or any individual Internet marketer who wants to build an income from home.

However, with so many choices out there, which one is the most suitable?

Taking a closer look at the marketing software community, no shortages of options will come up in your research.

There are tools for creating websites, building sales funnels, and developing shopping carts so payment can be processed online.

While these are essential tools, the problem that many business owners face is that those products do not seem to be the most suitable for them.

For example, traditional business owners may find that the available products are overly complicated, especially if they do not have the technical skills to run the systems.

Then, there may also be aspiring entrepreneurs who are just starting out, and the high cost of all the available tools means that they are out of their budget.

Finally, there are just too many tools that a new business owner needs, and requiring to subscribe to dozens of tools on paid monthly plans, while needing to understand and manage all the accounts, can quickly become overwhelming.

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When members sign up for a free GrooveFunnels account, they get immediate access to a website creator, funnel builder and shopping cart software, all of which allows them to have everything they need to start selling products and services online.

This is especially helpful for those with little to no technical knowledge, because the entire suite of tools are so simple to use that even computer illiterate folks can copy and paste, drag and drop and click and scroll their way to creating professional-looking websites with sales funnels capable of taking online orders.

Not only that, but the free GrooveFunnels account can also add unlimited products, create sales funnels, build branded websites with full navigation, use custom domain names, sell products in just one click, and offer upsells, downsells and order bumps to customers.

Astonishingly, GrooveFunnels also has a powerful affiliate program built in, which means that members can easily start their own affiliate programs and have their own affiliates promote their products for them.

Such a robust software suite is typically unheard of in the software development industry, much less one that is being made available for free.

For those who are looking for the new best way to build funnels and sell digital products, and would like their own complete digital products and services online sales system for free, now is the time to get started with GrooveFunnels.

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